The Ultimate Product Manager’s Toolbox for 2025Product management has always been a blend of strategy, execution, and communication. But in 2025, with AI revolutionizing workflows and…Mar 3Mar 3
Building Fintech Solutions for Wealth Management & InsuranceAs a Product Manager building fintech solutions in wealth management and insurance sectors, you’re operating in one of the most highly…Jan 29Jan 29
Build a Go-To-Market Strategy: A Guide for Product ManagersA successful go-to-market (GTM) strategy can distinguish between a feature that thrives and one that fails to gain traction. Whether you’re…Jan 28Jan 28
Modern Marketers are using these tips to boost their sales and its….In today’s competitive digital landscape, capturing and holding your audience’s attention is more challenging than ever. With shrinking…Jan 26Jan 26
The Magic of User Stories: Crafting the Perfect Blueprint for Product SuccessImagine being tasked with building a feature-packed version of Google Photos from scratch. Where do you start? How do you ensure your team…Jan 18Jan 18
Product Sense — How would you improve Etsy?Etsy is an e-commerce platform focused on handmade, vintage items, and craft supplies. It connects independent sellers with buyers who…Jan 17Jan 17
Product Sense — How would you improve Instagram Stories?The key phrases here are “improve,” and “Instagram Stories.” Our solution will focus on enhancing the user experience, increasing…Jan 17Jan 17
Case Study — Unlocking the Potential of Cart Pages: Trends for 2025The humble cart page is one of the most critical touchpoints in the e-commerce user journey. As we step into 2025, it is essential to…Jan 14Jan 14
Case Study — E-commerce Product Details Page Trends in 2025The Product Details Page (PDP) is the cornerstone of the e-commerce experience. It’s the point where curiosity turns into intent and…Jan 12Jan 12
How to Create and Own a Product Roadmap: A Guide for Product ManagersIn the ever-evolving world of product management, the product roadmap stands as your guiding light. It’s not just a timeline or a list of…Jan 12Jan 12
Product Sense — Design a Referral System for a Grocery AppReferral systems are a powerful tool for driving user acquisition and enhancing engagement, especially for mobile applications. For a…Jan 10Jan 10
Unlocking Success with JIRA: How to Build Better Software ProductsBuilding great software products takes more than just bright ideas and solid execution — you need the right tools to keep everything…Jan 9Jan 9
Wireframing for Product Managers: Turning Ideas into Action (with a Splash of Figma Magic!)In the fast-paced world of product management, turning abstract ideas into actionable designs is a critical skill. Wireframing is one of…Jan 9Jan 9
SQL for Product Managers — Part 1 .1— The Basics in ActionIn this short note, I will show you how you can practice your SQL using a public database available on Bigquery.Sep 1, 2023Sep 1, 2023
SQL for Product Managers — Part 1 — The BasicsIf you’re a product manager looking to access and manipulate databases, SQL (Structured Query Language) is an incredibly powerful tool to…Aug 11, 2023Aug 11, 2023
Recommendation Engines— Netflix and Amazon product recommendations techniques.In my previous article we looked at the basics of recommendation engines and how they can help improve sales and other metrics. To better…Jul 31, 2021Jul 31, 2021
The invisible salesman — An introduction to recommendation enginesWith the onset of the internet, we have moved from an era of scarcity to an era of abundance. No longer do we have to choose from a…Jul 15, 2021Jul 15, 2021
What to build, what not to. Feature prioritisation and trade offs.After years of working in IT, I’ve realised the value and the need to keep making clever trade offs. This became more evident when I…Jun 25, 2021Jun 25, 2021
How to price beer! The good-better-best pricing strategy.In the early 80s researchers at Duke University, NC, conducted experiments to understand how grad and undergrad students react to choices…Jun 18, 20211Jun 18, 20211